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Leading Ad Agencies In Singapore

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Business development requires a vast advertisement investment to keep it competitive in online marketing. In that case, most of the businesses downfall is as a result of poor advertising agencies. Online marketing has become a huge investment for small and big investors and has had tremendous growth especially in Singapore. Which are the top advertising agencies in Singapore? It is tough to choose the advertising agency for your business or rate the advertising agencies of this competitive industry in Singapore. In case you are looking for an advertising agency, here we list the top best advertising agencies in Singapore for you to hire.

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  1. BBDO Singapore

BBDO Singapore is one of the most popular and top-ranked marketing agencies in Singapore. Some of the services offered by the company include:

  • Business advertisement
  • Graphic and web design
  • Marketing interactive
  1. DDB Worldwide Singapore

One of the powerful advertisement agencies with key professional experts. The company features a brand strategy for improving your business brand. Some of the procedure utilized by this agency include;

  • advertisement publishing on radio, tv, journals, and periodical
  • creative development
  • digital publishing
  • brand identity.

It has e-commerce platforms and a team of business professionals to ensure the development of your business.

  1. Batey

Batey is a unique brand consultation agency located around 1 magazine road, #3-07 central mall, 059567 Singapore. The company is the best dealer in;

  • Brand monitoring and reputation
  • Data analytics
  • Brand strategy
  • Marketing advertisement

You can contact them through +65 6511-7614

  1. Edelman

The marketing agency helps in the transformation of your online business ambitions to reality. It has a team of qualified professionals who are top specialists in;

  • search engine optimization
  • digital strategy and online advertising
  • mobile optimization

You may contact them through + 65 6733-1110

  1. Carat Media Services Singapore

Carat media Services Singapore has worked its way up by providing innovative solutions to companies marketing and communication needs. It has emerged as a top international and local businesses advertising agency. They are experts in;

  • web development
  • Google PPC
  • search engine optimization.

You can contact them today through + 65 6501 4900

  1. Formula8

Formula8 is one of the top-ranked and dedicated consulting marketing agencies. They offer services including

  • web initiatives development
  • email marketing
  • business branding and identity
  • corporate literature

Their combination of visual design, strategy, and technology strategy gives the best solutions to their customers

  1. Leo Burnett

Leo Burnett is the best example of an agency with a complete taste of their client’s needs. They offer diverse specialization services including;

  • International and local business advertisement
  • Positioning and branding
  1. GroupM Singapore

GroupM Singapore is dedicated to ensuring your business is way ahead of your business competitors by offering full spectrum digital marketing solutions. These include;

  • Brand safety
  • Trading and advertisement
  1. MullenLowe Singapore

Are you looking for a reliable, user-friendly, and high-quality web solutions? Worry no more, MullenLowe is a web solution firm providing;

  • Advertisement and branding
  • E-commerce technology consultancy
  • creative web designs
  1. McCann-Erickson Singapore

McCann-Erickson Singapore mostly focuses on social networks, pay per click campaigns and search engine optimisation. Being one of the top agencies it offers;

  • Media planning
  • Digital interactive
  • Marketing advertisement
  • Brand and sales promotion
  • Data analytics

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the manufacturers of gel lights and the gel itself had not joined forces, Nail care
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  1. Ogilvy &Mather

This Singapore based company is a top brand offering;

  • Graphic and web design
  • Market business branding
  1. Saatchi & Saatchi

Located along 3d River Valley Road, Saatchi and Saatchi cannot be left out in the best advertisement agencies.

  • Business advertisement and marketing
  • Public relations
  • Advertisement
  1. TBWA Singapore

TBWA Singapore is an award-winning advertisement agency. Its vital mission is making your business shine. The agency has successfully partnered with big companies over the years of service. It offers;

  • Advertisement and event marketing
  • Sales promotion
  • Graphic design
  • Event marketing
  1. VML Qais

The agency develops your business website to become mobile friendly for its efficiency in marketing your business. Other services offered are;

  • Business advertisement and marketing
  • Marketing interactive

The company is located at 1 Stanley St Singapore 068720

  1. XM Asia

Situated along 50 Scotts Road #01-01 in Singapore, XM Asia advertising agency provides several services.

  • Brand activation
  • Digital advertisement marketing
  1. MediaOne Business Group

MediaOne is the very best SEO consulting agency in Singapore. It provides a powerful tool for digital marketing businesses as eighty per cent of search engine organic clicks are influenced by SEO. The top priority for MediaOne is search engine marketing. It has a well-versed professional technical team that helps your business rank higher. The agency has already partnered with Google and other big companies including Braun Buffel, Changi Airport, and SingTel. Other services offered include;

  • Graphics technology
  • SEO
  • Content system management
  1. The Asia Pacific XM

This company combines excellent ideas, consumer intelligence and great advertisements to bring the desired impact to a client’s business. The services offered include

  • Digital marketing
  • Web design services
  • Technology consultancy

Its service partners include Unilever, Maxis, and Singapore Tourism Board.

  1. Vantage Branding

The top priority for vantage branding is graphic design. It has a well-versed professional technical team that helps your business rank higher. Other services offered include;

  • Business branding
  • Online business positioning
  1. 24K Design Studio

24K Design Studio is a home-based digital marketing agency popular for their web-based IT services to its clients.it has partnered with other famous business companies including Opus IT Services. Its major services include;

  • e-commerce marketing
  • professional marketing
  • web and design development

You can give them a call through +6568440132.

  1. AD Cool Media

The agency is a customer-centred advertising agency. It focuses on customer winning online marketing campaigns in an effort of reclaiming your business. With its much marketing advertisement done in social media, it gives an up to date customer searching methodology. Its regular partners include;

  • Hub
  • Tekataro
  • Hitachi
  1. Digital Rezonance

Digital Rezonance is an innovative marketing advertisement agency. It serves both big and small business partners in ensuring a vast conversion of online users to customers. Some of its services include:

  • Social media marketing
  • Digital advertisement marketing
  1. The Asian TP

Asian trade press was established in 1974 and has through the years emerged as a top digital marketing agency. The company offers services including;

  • advertising consultancy
  • online exhibition.
  1. ClickTrue

Are you looking for a right partner in marketing consultancy? ClickTrue is your best option in the creation of a captivating best design business website. The company has more than ten years since it was founded and has successfully partnered with big companies. The services offered include:

  • Web analytics
  • Advertising marketing
  • SEO
  • SEM
  1. Carbon Digital Agency

Carbon Digital agency has been awarded multiple awards due to its perfect services in strategy and consultancy. The agency has worked with both private and government companies including StarCruise, Esplanade Singapore and Singapore Polytechnic. Its services include;

  • Content making and development
  • Social media marketing
  • Website designing

To consult them instantly, contact them through +65 6293 4373

  1. VMSD

VMSD is the best agency in the creation of a good reputation between your brand and the customers. With 20 years of advertising, they are well established to trust with your business advertisement. The company are specialist in;

  • Visual Merchandising
  • Customer attraction brand
  1. Brand Rich LLP

Brand Rich LLP offers excellent services in;

  • Online social media networking
  • SEO

You can as well as visit their website to learn more.

  1. Insideout Marketing Agency

The agency is among the most successful home-grown company in Singapore. With their main aim being promoting other brands, it is one of the best in the integration of designing ideas. You can contact them through their email website to know more about their services.

  1. Possible Advertising agency

the agency has partnered with the best companies including;

  • Coca-Cola
  • Microsoft
  • Melinda gates foundation

Possible advertising agency works to ensure that your business generates customers using their world-class advertising strategy. You can reach out to them today through 658065.

  1. The Cresset Technologies

The cresset technologies are the best agency to ensure your business is productive again. This is done through;

  • Entertainment marketing
  • Brand building
  • Social media marketing
  • Consumer engagement
  1. Adweb 360

The agency has a team of professionals who have specialized in advertisement marketing. With Adweb 360, you are sure of customer satisfaction. This has enabled it to work successfully with;

  • Spizza Pizza restaurant
  • La Villa Transport
  1. Ate Ideas

It became a marketing consulting agency for the first time in 2006. Its function was to provide solutions to business companies marketing needs. Today, it’s one of the best advertising agencies in Singapore. Its services comprise of;

  • Social media marketing
  • Content development
  • Digital marketing
  1. SEOAgency.Net

We are famous excellent services in;

  • SEO
  • Web development
  • PPC advertising

In conclusion, online advertisement is at a higher level in Singapore. The government of Singapore has put in place online marketing policy contained in the Singapore code of advertising practice to govern the advertising agencies. All the advertisements made should be decent, honest and legal. The listed advertising agents have fully complied to the rules. Act now and visit one of the agencies.

Digital Marketing Consultants

Digital Marketing Consultants in Singapore

By | Blog

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but were met with limited success. At the time, Nail care
the manufacturers of gel lights and the gel itself had not joined forces, magnetic gel nail polish
not yet recognizing the need to precisely match the intensity of the light to the photoinitiators in the gel.Best gel nail polish
Nail techs and clients soon found out that ­using the wrong light or applying too much gel caused a burning sensation on the client’s fingertips.Buy gel nail polish
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Automate List Building Campaign

Best Tips on How to Automate List Building Campaign

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Marketing has come a long way, especially with the widespread use of smartphones, and the buzz surrounding social media; it is easy to overlook the need of building an emailing list. To date, email list subscriptions remains one of the best ways to keep your site visitors updated on what is happening and what is new in your industry as well as promote new and upcoming products.

You will have to be smart and apply certain strategies and tweaks to your website in order to automate your list building.

Here are some of the proven ways you can use to automate your list building campaign.

Incorporate Content Upgrade Popups

As much as we love to hate popups, they do work, and a majority of websites has them. Statistics show that they can increase your subscription rate by close to 5%. Popups can be more effective when you add content upgrade to the wording. The best way to gain with the content upgrade popups is by making them page-specific.

However, whether you are creating newsletter subscription popups or content upgrade popups, timing is crucial. You do not want them to appear immediately a user lands on your page. You also do not want to have the popup appearing too late. For best results, allow a few seconds to lapse after the user gets to the page before the subscription request pops up.

Optimize Your Confirmation Page

The sad truth is that most people do not confirm their email to complete the subscriptions. Statistics show that at least 25% of the confirmation emails are filtered and sent to the spam folder. What this means is that you are not getting the conversions you deserve. Sometimes, they might opt not to confirm, or they forgot. However, you can get your users to confirm their subscriptions, by optimizing your confirmation page. How do you do this you wonder?

What most webmasters do is to tell the user that they need to confirm their email in order to subscribe to their newsletter and content upgrades. However, Brian Dean suggests that you re-iterate the benefits of using something more motivational like free tips, updates, and strategies. You also need to include a CTA asking them to confirm their emails. Lastly, give a systematic process on how to confirm their email, this goes to show that you are helpful and it works marvelously, especially when the email was sent to the spam folder.

Give Two Options on Your Bounce Exchange Popup

When seeking to get more people to subscribe automatically, you need a strong CTA. However, you need to follow the KISS (Keep it simple stupid) principle. You have to get your creative cap on, and can ask two questions or provide a phrase with two options. A good example is Timothy Sykes’ phrase ‘STOP BEING POOR AND APPLY NOW’ and ‘No thanks, I prefer to be lazy and eat Cheetos on my couch.’

What this phrases and many more you can find on websites catering to consumers in Singapore make you feel bad when you opt out of joining their emailing list. Studies show that giving two options is better than one, and it increases the chances of conversion by more than 20%. The sillier the alternative like eating Cheetos on a couch will drive more people to take action, and you will have more subscribers than when you only had one option.

Use Social Proof

The nature of the human bangs is that they prefer to get involved in things that other people are interested in; and that includes subscribing to email newsletters. The theory is that if you want more Singaporeans to subscribe to your list, you will need social proof that you have subscribers and the more the better. But, what do you do when you have very few subscribers?

You can use testimonials, and social media is the easiest place to get them. You can add a social media feed section on your website and it will be enough proof to show that your website has traction. A single testimony from a satisfied customer can earn you more subscribers than disclosing the number of subscribers you purport to have.

Identify Your Squeeze Page

Many webmasters have a hard time getting traffic to the content that will convert them from browsers and into subscribers. The trick here is to use the landing page funnel (LPF) technique, which dictates that you first identify the landing pages that have the highest number of conversions. Secondly, you need to design your site to funnel direct the traffic to the pages with high conversion rates.

The easiest way to do this is by creating links to the pages that convert the most at the main navigation section, or a popular articles section. You can also add a subscribe link at the top of the main navigation bar that will take your users to the squeeze page.

Choose Your Words Carefully

How you use words on your site can motivate users to subscribe. Today, the modern browser has seen and read hundreds if not thousands of phrases such as ‘sign up for a free eBook today.’ No matter how good your eBook is, you will not get as many subscribers as you would like to. It is therefore that you pick out words to use on your landing page and popups very carefully.

You can use value terms such as limited time, secrets, advanced, special offer, featured, access, and download, exclusive, among others. You can use them in tandem, but be sure they fit naturally in the context. You do not have to give away anything when trying to automate your list building, but they will increase the value of your newsletter. However, using more than three of these value words makes you look as though you are trying too hard.

Finally, if you have a large number of subscribers already, you can use that to motivate browsers to join your list. If you have well over 5,000 subscribers, this is the trick for you. Coupled with testimonials, and the other tips in this article, you will be able to automate your list building.

SEO Services SG

14 Proven Ways of Improving Your Website SEO Ranking In 2018

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In September 2014, the number of websites in the world hit the 1 billion mark, and the number keeps rising. Search engines are some of the best sources of organic traffic and so it is worth working towards ranking high on the first page. Research shows that over 84% of users on Google hardly click on to the second and subsequent pages. If you do not rank on the first page, you will losing traffic that could catapult you to the status of a major player in Singapore’s economy.

In 2017, Google released a comprehensive list of the factors they will consider when displaying the results of a user’s query, so it is important that you pay attention to the items. Here are 14 proven ways of improving your website’s SEO ranking in 2018.

Reduce Your Page-Loading Speed 

Google has metrics that measure the page loading speed, and it affects your sites ranking. Your site visitors will have a hard time navigating your website and this raises the abandonment rates on your site. Statistics show that a page that takes longer than 3 seconds do is slow and it will ultimately affect your rankings.

page load timeThere are various tools you can use to test the speed of your site from anywhere in the world, leave along Singapore.

Optimise Your Website for Mobile

Most people access the internet via mobile devices and it is important that you get your website optimised for mobile. Recent figures show that over 65% of Google users are on mobiledevicess.

why should you optimise your website for mobileGoogle and other search engines are keeping with the times and will rank mobile optimised websites higher than the rest, since they offer a better user experience to the majority.

Create Valuable Content and Update It Regularly

When was the last time you updated the content on it? If the content is stull the original one you posted back, you probably do not rank very well on SERPs. According to Neil Patel your content nerds to be recent relevant and of high quality in order to get a better ranking.

Valuable content makes your visitors want to keep coming back. It will also increase the time users spend on your site. The result is lower bounce rates and they will interact with more pages on your site.

Use Language Your Target Audience Can Identify With

There is always the notion that speaking industry jargon to show what an expert you are, but that could be turning people off and increasing your bounce rate.

target audienceYour content ought to be in a language that most people can understand. There are online applications that can help you identify jargon for you to rectify.

Use Header Tags

Headings help break your content into sections making it easier to read. Header tags also help improve the aesthetics of your web pages. If your site is only a wall of text, it reduces the readability statists, and this will have a high bounce rate, which affects your ranking.

Optimise Your Pictures

To add more appeal to your site, ensure to include images. However, you need to ensure that there are optimised for them to improve your SEO and increase your ranking. Keep note of the file size and format. Before you upload the images, compress the images to optimise them, and they will not affect your site loading speed. You can also name the images differently by using your industry specific keywords in the name of the picture or on the caption.

Attach a Blog

Blogging is flawed upon nowadays, but did you know that it could help your business grow in not only Singapore but also the entire pan-Asian region. It will help in generating leads and you can use the blog to show your visitors that you are an expert, and you can use it to increase value for your audience. Since regular and fresh content is one of the ways to attract people to your page, blogging helps them keep checking on what is new and t will improve your ranking.

Use Keywords Intelligently

keywords

Keywords play a major role in SEO ranking, and it begins with knowing what your target audience in Singapore use when making queries on search engines. Include the keywords in your content, but do not go overboard. Keyword stuffing will be picked up as a red flag, and it makes the content boring.

So use them sparingly and naturally in the sentences. You can include them in your headers as well as image names and captions. There are also long-tail keywords that involve two or more words that users use on a search.

Use Outbound Links

This is primarily for the credibility of your website. All your data and statistics need proof so that you can be taken seriously as a professional. However, you ought to ensure that your sources are from authoritative sources that have relevant and updated content. You should also include internal links and they will help direct your users to other pages on your website with similar or relevant content.

Fix Broken Links

broken linksAs much as outbound links are great, you have to be wary about broken links, they can adversely affect your SEO ranking. It will also look like you are an armature if you direct your visitors to an invalid website.

Use Multimedia Content

You can go a step further than just providing images and text. You can add slideshows, videos, infographics, or audio on your site to break the monotony of texts. It is a fact that people would rather watch rather than read, and it can increase your ranking.

Format Your Page Accordingly

The aesthetics do not stop at the content you have on your website but go deeper to include the layout. You need an organised, neat, clean, and clutter-free look. You will have to consider the typography, the font, as well as alignment of the alignment of the content. Checklists, bullet lists, among others make it easy for your visitors to catch the main points of your content. Besides, too many pictures, blocks of text, and ads make you look untrustworthy.

Provide Correct Contact Information

The essence of having a website is to market your business and professional services and you will need to offer the proper contact information. This will not only benefit the residents of Singapore but from around the world that require your services or products. The worst thing that can happen should you fail to give the correct information is that your website can be reported and this will hurt your SEO ranking.

Encourage Users to Share the Content

Social media is where everybody is at and you cannot overlook the importance of being on social media. Your SEO ranking can dramatically improve when people share the links to your content on social media. It will increase your organic search engine traffic by over 10. You can do this by ensuring that there are social media sharing options strategically placed throughout the website.

Finally, you will need to monitor any news from Google and you can apply any new regulations to get an edge. Was this information helpful? Share it with your followers on social media.

mobile friendly website

Step by Step Guide for a Mobile-Friendly Website

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Gel nails first appeared in the U.S. in the early 1980s, Nail art
but were met with limited success. At the time, Nail salon
the manufacturers of gel lights and the gel itself had not joined forces, summer gel nails
not yet recognizing the need to precisely match the intensity of the light to the photoinitiators in the gel.gel nail polish for sale
Nail techs and clients soon found out that ­using the wrong light or applying too much gel caused a burning sensation on the client’s fingertips.summer gel nails
Additionally, education on gel application was limited, leaving nail techs in the dark about the product, and home-use ­systems were introduced around the same time, damaging the reputation of salon-use systems by ­association.Nail care
Nail gel

Why did you block Eleven Street What are you thinking She looked at the broad street and 400-101 questions and answers pdf she was still using her trash Set barricades blocked. Shes been accustomed to the horn of a car for a long 210-260 pdf time, but now I realize its too loud, and the long queue of plugged cars stretches for miles. Chief, the first police officer who arrived at 300-320 exam topics the scene ExamGuidePdf: Leading the way in studying IT certifications. was responsible for arresting the suspect, 210-260 pdf placing eyewitnesses and protecting I know the rules of adaptation, the police officer, did you block the street to protect the crime scene Yes, Sir, I think criminals will not park the car in that horizontal street, because 300-320 exam topics it 300-320 exam topics would be so easy to be seen by the people in ExamGuidePdf: Leading the way in studying IT certifications. the apartment ExamGuidePdf: Leading the way in studying IT certifications. over there.You see here and see Eleven Street seems to 210-260 pdf be the better choice. Well, I would say that this is a wrong choice, with no footprints 210-260 pdf found on one side of the railroad tracks, but two sets of footprints directed at the staircase leading to ExamGuidePdf: Leading the way in studying IT certifications. 37th Street. I took 37th Street Blocked. This is my point, they all need to be closed, and theres 210-260 pdf the train, he asked. Why did you stop it So, sir, I think the train could cross the scene. Will destroy the testimony, 210-260 pdf or anything else. What other, police officer I can not explain it 300-320 exam topics clearly, sir. I mean What about Newark airport Yes, sir. She looked back Rescue. There are some police nearby, but they are busy, no one noticed the lectures here. What happened to Newark Airport Why did not you shut it up Austrian, great, so I was scolded. She tightened her lips just like Julia Roberts, trying to exercise restraint Sir, it looks like in my judgment The New York Highway is also 400-101 questions and answers pdf ExamGuidePdf: Leading the way in studying IT certifications. a good choice, along with the Jersey and Long 400-101 questions and answers pdf Island 210-260 pdf Expressways, and you can shut down Interstate 70 and block all the way to St. Louis, where criminals may escape. She bowed a little Head, and Pi Ruidi on the 400-101 questions and answers pdf viewing. The two of them are about the same height, but his heel may be thicker. I got a bunch of cranky calls, he continued. Secretary of Ports, Office 400-101 questions and answers pdf of the Secretary-General of the United Nations, Head of Conference He raised his head to the Javets Conference Center in that direction We disrupted the process, a senators ExamGuidePdf: Leading the way in studying IT certifications. ExamGuidePdf: Leading the way in studying IT certifications. speech, 210-260 pdf and traffic in the entire Western District. Even Hurricane Eva has not seen such a thorough end to the rail corridors of the Northeast Corridor. I just thought Piatti laughed. Shakes was such a beautiful woman – the sloshing up of the time before 210-260 pdf joining the police academy, 400-101 questions and answers pdf the signing model for the Schadlel fashion house on Madison Avenue – so the police officer decided to 400-101 questions and answers pdf 400-101 questions and answers pdf forgive her. Shakespeare patrolman, he 300-320 exam topics said, looking over her flat chest top with a bulky name tag. Give you an 400-101 questions and answers pdf on-site instructional lesson. Work on the crime scene should take into account the balance. If we blockade 300-320 exam topics 210-260 pdf the entire city after every homicide and place all three million people in interrogation, thats fine, of course. But 300-320 exam topics we can not Thats what I said, and 400-101 questions and answers pdf its very ExamGuidePdf: Leading the way in studying IT certifications. constructive and inspiring to you. 210-260 pdf To be honest, sir, she said bluntly 300-320 exam topics Im moving away from the patrol team and it officially takes effect 210-260 pdf from noon today. He nodded and smiled happily 210-260 pdf Well, theres nothing to say, but in the report, its important to say that it is your personal decision to stop the train and the enclosed streets. Yes, sir, She said carelessly Thats right.

Statistics show that there are more than 4.41 million smartphone users in Singapore; the number is higher when you consider the Pan-Asian region. What this means is that the largest number of the population in Singapore are accessing the internet through their mobile devices.  The losers of this development in demographics are websites that only have a website built to be accessed through a laptop or a desktop. According to ranking criteria, websites that are not mobile friendly do not get the necessary viewership no matter how good and valuable their content is.

Statistics from Google show that mobile traffic to the search engine has risen to more than 50% and so they are putting measures to provide the most relevant content from websites friendly for their device. What does this mean for your mobile unfriendly website?  For starters, your websites will; rank lower despite the value of the content. We looked at the websites with most visitors catering to Singaporeans, and they gave us invaluable tips to share with you. We had our digital marketing and SEO professionals vet the steps, and we are sure that following these steps will make your website mobile friendly, which means more visitors.

Mobile Device Statistics

If you feel indifferent about making website mobile friendly, first consider these statistics. In 2014, access to the internet through mobile devices surpassed desktop access for the first time in history and since then, more people access the internet via mobile devices. Over 65% of users open their emails on their mobile device, 76% of Facebook users access their accounts on mobile devices, and 78% of Twitter users access it on mobile phones.

With such numbers, you have no other choice but to make your website mobile friendly. Should you ignore the call to make your website mobile friendly, you are giving up on

  • More traffic to your site from search engines and social media
  • Fewer people subscribing to your newsletter
  • Lose your few visitors forever

Besides, Google is invested in getting webmasters to make their sites mobile friendly and you will miss all the traffic that would have come to your site. You can test the responsiveness of your site by using Google’s Mobile-Friendly Test. If it fails the test, you will get reasons why it is not mobile friendly and you can review and make the necessary changes. Here is our take on how to make your website more mobile-friendly.

Upload Files of a Small Size

Mobile sites ought to be light and should load fast. However, there is a notion that many webmasters are loading large file sizes on their website. The consequence of this act is that their website will take too long to load, and this will increase your bounce rate. The average page load speed ought to be a between 2 and 3 seconds. Visitors have shown that they will leave the website that takes too long to respond.

Focus On Creating High Visual Quality

mobile applicationsUploading files of smaller sizes do not mean that you compromise on the quality of the images and videos. The images you upload need to look amazing given the fact that many mobile devices have HD screens. You can use a carousel feature that brings four images to one when the website is viewed from a mobile device. For other photos, you can make them available by in large resolutions such as 1080p.

Go Straight To the Point

The modern internet user has an attention span of fewer than two minutes, and they will skim through a website for relevant information before exiting. They will leave the site when they cannot view the valuable information, or there is too much fluff leading up to the actual content. You can add a summary or a bulleted list at the top of your content to show them what they can expect. When it comes to creating mobile-friendly content, ensure to break it down with subheadings to improve its readability.

To keep visitors on your site longer, make your website user-friendly by giving your visitors find what they are looking for, and chances are that they will spend, more time on your website. To succeed in this, use bullet points and headers, contrast dark text on a light background, and vice versa, show a lot of white space, short paragraphs, easy to read fonts, so keep away from artistic fonts such as “Old English MT” others. Your targeted visitors will, however, determine the type of font you will use.

Use Media Queries

A media query is a special style sheet that works to discern the type of device the visitor is using to access it. This is an invaluable tool when it comes to your site’s responsive design. With a responsive design, your site will not only rank higher on Google, but it will be less tedious for your visitors.

media queryThe next step here is to ensure that you top-load your pages. The most crucial information on your page is ought to be at or near the top of the page. Mobile users do not want to be reading for hours when they could get the answer to their queries in less than a minute. With a bulleted list to summarise the content, it will keep them hooked to the page. This will also increase your web pages.

Focus On Increase Your Page Loading Speed

Slow web pages get high bounce rates and this will translate to you losing many of your targeted audience. More than three seconds is too long and they will close the page and move on to your competitors. Skim through your website builder and check for any old code, it is one of the leading causes of slow pages. You ought to check that your website is compatible with the latest HTML and CSS plugins and you will be grateful for the extra views.

page load timeIntegrate AMP

AMP (Accelerated mobile pages) is one of the many open-source projects that give mobile users a better browsing experience. What it does is it makes your pages load faster. You will also rank higher on Google SERPs.

Making your website mobile friendly is not a onetime then stop the process, but you have to keep on working to improve it. There are new technologies that will force you to keep checking the things that will increase your page loading speed, accessibility, among other factors.

Do you have any other ways you recommend for making a mobile browser friendly, drop a comment and we will share it with our users in Singapore and the Pan-Asian region?

increase email open rate

Wise Nuggets on How to Increase Email Conversion Rates

By | Blog

He stood there for a long time. 300-135 design pdf 70-483 questions and answers pdf Tami Joan and John desperately retreated until they reached the other side of the door, holding two 70-532 tutorial sweaty bodies tightly together. The drivers hand bent into the shape of a cup, blocking the lights shone on the street light, looked at them more carefully. Suddenly, a loud noise echoed in the air. Tameron could not help but constricted a while, and John made a short, screaming scream. Behind the driver, the air in the distance was filled Best IT Certification Training Materials with bright red and blue flame stripes instantly. Then Best IT Certification Training Materials again is a few roar 70-532 tutorial and scream. The driver turns and looks up, just to see a huge, orange-red cobweb over the city. It was a fireworks, and Tamie remembered the news read in the newspaper. It is a gift from the host and the Secretary-General of the United Nations to the delegates attending the conference and welcomes them Best IT Certification Training Materials to this great 70-483 questions and answers pdf 300-135 design pdf city on Earth. The driver turned toward the taxi again. Pat soon, he opened the door lock, slowly opened the door. 2 As usual, the informant 300-135 design pdf did not leave a name. Therefore, there is no other way to pour back into the past to understand what the reporter said is a piece of open space. The 70-532 tutorial headquarters radio said He said it was on the 37th Street 70-532 tutorial near Eleventh Street. Those at the Notification Center 70-532 tutorial never figured out 70-532 tutorial where the exact location of the murder 300-135 design pdf was. Although it is nine oclock in the morning, it has made people 70-483 questions and answers pdf sweat more than hot. Emilia Shakes 300-135 design pdf lay aside a tall grass thatch. She is conducting a search of light 300-135 design pdf – a jargon of 70-532 tutorial crime scene investigators – searching for suspicious objects with an S-shaped route. Nothing at all She looked down at the intercom on the dark blue uniform shirt. Patrolman 5885 calls headquarters without 70-532 tutorial any notice. Do you 70-532 tutorial have any further news The dispatcher Best IT Certification Training Materials replied in a bumpy noise 5885, there is no more information about the scene of the crime at the moment, but one thing The informant said he hoped the victim was dead. Please say it again, headquarters. The complainant said he hoped the victim was Best IT Certification Training Materials already dead. He said it would be best if 70-532 tutorial so. Finished. Hopefully the victim Dead Shakes struggled across a broken barbed wire and began searching for another 70-532 tutorial piece of open space. Best IT Certification Training Materials Best IT Certification Training Materials Still not 70-483 questions and answers pdf found. She 70-483 questions and answers pdf wants to leave. Just call 10-90, report that without 70-483 questions and answers pdf any discovery, you can return to Best IT Certification Training Materials the Si 70-483 questions and answers pdf Si area, it is 70-532 tutorial her daily patrol area. Her knees hurt and she felt as if she had been roasted on a terrible August day. She 70-532 tutorial just wanted to slip to the Port Authority and get 70-483 questions and answers pdf stuck with the Little Furrier there and come back to a large can of Arizona iced tea. Then, at eleven thirty 300-135 design pdf – just two hours now – she was able to clear the drawers in the south section of Midtown and go to the lower town for training. But she finally did not do Best IT Certification Training Materials this. She can not leave this Best IT Certification Training Materials briefing without answering the phone call. As she continued to move on, she walked along the hot sidewalk through the path between the two abandoned apartments and into another covered, planted area. She slid her slender forefinger down into her flat-top 70-532 tutorial hat and scratched it with irresistible 70-483 questions and answers pdf restraints through layers of long, red hair on her 70-483 questions and answers pdf head. In order to scratch more scalp, she simply faded her cap side, while crazy scratch. Sweat streaming down her forehead, itchy, so she fiercely blew a few brows.

Shakes finally remembered the first of the police officers arriving at the scene to adapt to the fourth rule P is to protect the scene of the murder. Angry horn started flooding the air in the early morning misty, quickly mixed into the drivers roar angry. A moment later, she heard sharp sirens also joined Best IT Certification Training Materials the dissonant noise, and the first police 70-532 tutorial car arrived. Forty minutes later, the scene was already packed with 300-135 design pdf uniformed police 300-135 design pdf and criminal detectives, more than the usual number of murders in Hells Kitchen the famous crime zone in New Yorks West End A lot of. In view of the shocking death of the victim, sending so many people does not seem excessive. However, Shakesi heard from other police officers that this was a big case and a 300-135 design pdf media concern – the deceased was one of a group of travelers arriving at JFK last night and they made a taxi into the city, But never got home. CNN is reporting 70-483 questions and answers pdf on the spot, the uniformed police officer whispered to her. So when Emilia Shakesh saw the handsome Vince Piriti, the head of the Criminal Investigation and Resource Scheduling Team climbed to the top of the embankment overlooking the crime scene and stopped to beat him from time to time It is not particularly surprising when it comes to the dust on suits of thousands of dollars. However, she was surprised. Piriti 70-483 questions and answers pdf Best IT Certification Training Materials actually 70-483 questions and answers pdf 70-483 questions and answers pdf noticed her, and waving her past. He smoothed 300-135 design pdf a little in his shaven clean face. She thought she would probably 300-135 design pdf Best IT Certification Training Materials be applauded for the extraordinary performance of todays unruffled. Well done, saved the fingerprint on the iron ladder Maybe it will 70-483 questions and answers pdf give her Best IT Certification Training Materials a little reward. The last 300-135 design pdf hour on duty on the last day. She will leave with glorious glory. He looked up and Best IT Certification Training Materials down at her. Policewoman, you are not a novice, right I 70-532 tutorial 300-135 design pdf think I 70-483 questions and answers pdf will not mistake. Im sorry, sir Youre not a newbie, Im sure. Strictly speaking, she can not be considered. 300-135 design pdf Although she entered the police only a short period of three years, Best IT Certification Training Materials unlike her other police at this age, most have nine to ten years 300-135 design pdf of seniority. Before entering the police academy, Shakesi had been in society for several years. I do not understand what youre trying to ask. He seemed annoyed and the smile on his face disappeared. Are you the first policeman to arrive at the scene Yes, sir.

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In a recent study, 59% of B2B digital marketers in Singapore stated that email marketing is one of the most effective ways to increase email conversion rates. Another study revealed that 86% of business executives and customers in not only Singapore but also other parts of the world prefer using email when communicating with traditional communication methods.

The two statistics are enough proof of the potent power of email marketing. However, to get results, you need to master the art of creating engaging content that will motivate the recipient to open the email and take the desired actions. Today, we will look at seven wise nuggets on how to increase email open rate.

Make Sure Our Email List is updated

You have probably been advised to send out emails to your subscribers consistently to engage with them and keep your list fresh. While this strategy does work for some businesses, over time, some of the recipients may get bored with your emails and mark them as spam or delete them immediately they land on their inbox. Some of them may have changed their email accounts or are just not interested in your business anymore.

Therefore, it is wise to expunge inactive subscribers from the list periodically to keep it fresh. Basically, an inactive subscriber is someone who has not responded to your email in the last six months or more. But before you go ahead and delete their addresses, try to re-engage and salvage your relationship with them by sending out an enticing email. You could spice it up by giving them a special offer such as free shipping if they shop on your website within a given timeframe.

Alternatively, you can contact the subscribers maybe once or twice per month to ask if they would like to update their email preferences or personal information.

Categorise Your Audience

Bombarding your prospects with emails is one of the simplest ways of tarnishing your reputation and relationship. If they feel that the email is not relevant to them or the products and services you are offering does not resonate with their needs, trust me, they will not open it. Such emails will end up being deleted and marked as spam.

You can avoid that by segmenting your email list based on the needs and expectations of the audience. 39% of online marketing agencies in Singapore who take the time to categorise potential clients in their email listing record higher open rates and succeed in achieving their sales targets. 24% of Singapore online marketing experts who were polled during this study affirmed that they manage to generate more revenue and experienced better service delivery.

One of the best ways of achieving this goal is by sending emails to specific customers or website visitors based on the products they purchase. You could also tag them based on their behaviour when they visit your website. Other factors that you can use to segment your list include:

  • Age
  • Location
  • Interests
  • Career
  • Previous purchases

With these segments at hand, you will be able to come up with great subject lines and content for your weekly or daily emails.

Avoid Spam Filters

Email service providers have embraced new technology and use advanced algorithms to enhance their spam filters. Even your best-written email can end up in the spam folder if you are not careful. If you are to succeed in getting optimal returns from your email marketing campaign you need to reduce the chances of your emails being flagged as spam.

Here are simple practices that you can use to avoid spam folder.

  • Only send emails to recipients who have actually opted-in or subscribed
  • Make sure that the emails are sent from an IP address that has not in the past used to send spam emails in the past
  • Make sure that you send the emails via verified domains (there are hundreds if not thousands of options online)
  • Make sure that your code is clean
  • Avoid using deceptive subject lines also referred to as “bait-and-switch”
  • Avoid using too much salesy language in the subject line and email body
  • Include your business location
  • Provide an easy way for subscribers to unsubscribe
  • Give subscribers tips on how to whitelist emails and request them to add your email address to their whitelist

Timing is of Paramount Importance

The time you send out emails has a significant impact on email open rate. Therefore, it is important to think about the best day and time to send the emails to your subscribers. One of the guaranteed ways of knowing the best time is by conducting A/B tests. Use the test results to fine-tune your campaign.

According to a recent survey by MailChimp, the best time of the week to contact your customers is on weekdays. However, it is important to point out that no single day won the contest as evident from the graph below and so it is difficult to tell the specific day of the week you should send the email.

The survey also discovered that the optimal time of the day when recipients are most likely to open and read an email is at 10 AM. Take into consideration the recipients time zone though to get the best results.

The type of content in the email, location, occupation, and age also influence the peak time. For example, content that is related to recipient hobbies or interests is most likely going to be opened and read before work whereas content related to the occupation of the potential customers is most likely going to be checked during the normal working hours.

Concisely, you should envision a typical day in the life of a particular segment of your audience when creating the campaign. What are they most likely doing in the morning, afternoon, and evening? What does their typical day at the office look like?

Final Thoughts

Your email marketing campaign will not succeed if you don’t take time to understand the needs and preferences of your customers first. Carry out extensive research and use the data to determine the feasibility of every action that you take during the campaign. We have a team of experts who can help you create a robust email marketing campaign for your business at a competitive rate. Get in touch with us today for more details. We look forward to helping your business thrive and realise its full potential.

how to get more customer recommendations

How to get More Customer Recommendations

By | Blog

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Gel nails first appeared in the U.S. in the early 1980s, https://modelones.com
but were met with limited success. At the time, Nail gel polish
the manufacturers of gel lights and the gel itself had not joined forces, gel nail polish color set
not yet recognizing the need to precisely match the intensity of the light to the photoinitiators in the gel.Best gel nail polish
Nail techs and clients soon found out that ­using the wrong light or applying too much gel caused a burning sensation on the client’s fingertips.luxury nail gel
Additionally, education on gel application was limited, leaving nail techs in the dark about the product, and home-use ­systems were introduced around the same time, damaging the reputation of salon-use systems by ­association.Nail care
Nail gel

The beauty of the present age is that the world is much more connected and you can have customers not only from your locale in Singapore, but from the entire Pan-Asia region and the world at large. To grow your brand, you ought to be resilient and test various strategies that will ensure that your products or services get the most face time with the customer. A study done by BMI in 2017 showed that by 2021, there will be at least 4.1 million online shoppers in Singapore alone and the revenue by 2020 will surpass the $10 billion dollar mark which is equivalent to US$7.4 billion.

By 2020, the population in Singapore is expected to be at 5.9 million, and the mass affluent class is expected to remain at 99.5%. So what does this mean for your business? Despite the penetration of e-commerce in every retail sector from fashion to food, the best option of maintaining and growing your customer base is to tap into the resource of your current customers and get them to recommend your brand.

While most businesses are yet to make a significant budget allocation to digital and traditional marketing, your customers can do the heavy lifting for you. More than 80% of prospective customers say that they would trust a recommendation from family and friends, so it is worth investing in relationship building to get more recommendations without spending a fortune. Today, we explore the intricacies of getting more customer recommendations for your brand.

Focus Your Customer Service on Building Relationships

While you are in business for providing solutions to problems and make a profit, remember that friendliness matters. No matter the mood, you are in, ensure that you treat your customers with respect and compassion. With many Singaporeans turning to the internet for solutions, many businesses are hiding behind the fact that there is no face-to-face interaction and their customer service skills tend to lag.

In a study conducted on Singaporean consumers, of the 74% who received friendly customer service, 76% were not hesitant to recommend the brand to their friends and family. Of the 6% who got an unfriendly service, 86% of them would not think of recommending the brand, even on social media.

Being friendly costs you nothing, but treating a customer in a bad way could cost you the reputation of your brand. So for more customer recommendations, be friendly to them, and the relationships you build will be like a gift that keeps on giving.

Know the Source of Your Customers

With commercial rental space skyrocketing in Singapore, the internet is proving to be the best place to set up shop and grow a brand. Eventually, with the proper inbound and outbound marketing strategies on your e-commerce site, you will eventually get customers. Since most brands focus on having enough inventory, robust shipping lines, and a secure payment platform, you could benefit from understanding the source of your customers.

You do not have to be a web developer to understand the analytics of your platform. With Google Analytics, you can identify the source of your customers, whether from social media, search engine, blogs, et al. Understanding this will help you formulate a plan for targeting more prospects from that source and increase your customer base.

You can also use the source platform to offer incentives to your current customers when they recommend your brand. Armed with the customer recommendations, you will be able to formulate a marketing plan that will transform the browsing prospects into paying customers.

Respond To Customer Enquiries As Fast As Possible

One thing that keeps brick and mortar businesses on their toes is the daily interaction with customers. Whenever a customer walks in, there is a way they are handled to ensure that they leave satisfied. It does not matter that they have come asking for a product or returning a product, the goals are to aim for optimal customer satisfaction.

For e-commerce stores, customer interactions mostly end when the payment has been completed and the customer is in possession of the item or have received a service.  However, in both cases, it is easy to feel frustrated when you encounter an unsatisfied customer, and, most entrepreneurs start counting the losses they are bound to make.

Whenever you get a disgruntled customer, ensure that you respond to their queries as fast as possible. Avoid making them wait for extended periods, by asking them to wait for the manager, putting them on hold when they call or ignoring their social media messages. Statistics show that at least 30% of customers who received quick ineffective responses recommended the brand, compared to less than 20% who would recommend the brand if the response was slow but effective. However, customer recommendations will skyrocket if you offer quick and effective responses.

Celebrate Milestones with Your Customers

How did you celebrate your first anniversary of being in business and other milestones? It is because of your customers that you are in business. Since your first contact, stay in close communication with them and put a name and a face to your customers. This will call you to go the extra mile to make them part of your brand.

In the age of social media, celebrating your milestones with your customers will compel them to share your brand. They might not know it when they share your brand with their followers, but you will get several hits because of the posts.

You can also celebrate the customer’s milestones, and this will call for you to have an updated database with as many details about the customers as possible. The avenue for acquiring the information will, of course, depend on the industry you operate, but you can craft your marketing strategy to get the information. More than 50% will talk about your brand on their social media and this will increase the spotlight on your brand.

Just Ask Them To

Review fraud is misleading many prospective customers. While you may see cutting corners to get reviews on your brand, as a means to better interaction the chickens will come to roost. The modern consumer will spot a fake brand review from a mile away. No matter the experience the customer got, encourage them to review your product and customer service on social media. If it was not good, you can rectify your ways and offer an incentive to the said customer and get them to write a positive review.

The takeaway point here is that you ought to ask every customer you interact with to write an honest review of your brand right from the product to the customer service experience. This promotion of user-generated content is not only cheaper, but it is more believable than the content you spend a fortune and time creating. It will not be an outright recommendation, but it will shine a spotlight on your brand and it will result in more customers.

In a study of user-generated content, 73% of prospective customers agree that it helped them increase their purchasing confidence in a brand. 65% also said that user-generated content is more interesting than brand generated content.

Final Thoughts

You cannot overlook the importance of a customer recommending your brand. It will not only bring more customers, but it will help in knowing when to scale up your business.  Ensure that you offer an incentive to the customers who recommend your brand and others will be compelled to recommend your brand too.

Do you have any other ways brands in Singapore can increase customer recommendations? Share your views in the comments section.

increase mobile spending

The Simple and Effective Ways of Increasing Mobile Spending

By | Blog

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More than 70% of savvy customers in Singapore use the business mobile application to purchase products or seek services. Majority of the companies in the country are aware of this fact and have invested heavily in smart mobile applications that allow customers to access their online stores seamlessly and place orders securely.

This new trend has led to a sharp increase in the number of mobile ecommerce apps in the country. Competition for exposure and clients has also become aggressive across all industries. Today, we look at expert tips that you can apply in your business today to increase mobile spending.

Introduce a Customer Loyalty Program

Customer loyalty programs have proven to be effective in not only attracting new customers but also motivating them to keep coming back for the same or different products and services. This makes it likely for them to spend more money on your store thereby helping you achieve your profit margins.

According to a recent study, having an intuitive and user-friendly mobile application will make it 59% more likely for your customers to join and take full advantage of the loyalty program. One of the most plausible reasons for this statistic is the mere fact that everyone wants to receive rewards and save money whenever they shop at a particular store.

customer loyalty programIn addition, 82% of customers say that they are more attracted to the shop that has loyalty programs and mobile app that they can use to shop from the comfort of their homes or while on the go. Take time to come up with a program that will not only benefit your business but also the customers. For instance, you can decide to give clients a 20% discount after making 5 purchases or spending more than $500.

Thanks to advancement in technology, you don’t need to have a team monitoring the number of purchases a client makes – the mobile app will keep the record and automatically give the client the discount once the set threshold is achieved.

Keep Track of Customers Behavior

When operating solely from a brick and mortar store, it is almost impossible to monitor customer behaviour accurately. Luckily, with a mobile application in place, you can record their browsing history to know which products or services are searched more often.

conversion rate graphWith this information at hand, you will be able to come up with laser-targeted ads as well as discounts for specific segments of your customers. Note that 79% of customers in Singapore are likely to shop at your store if the promotions and offers are tailored to previous interactions.

Note that this strategy does not just apply to potential customers who browse your store and leave without purchasing anything. It is also perfect for clients to make a purchase. For example, if a client purchases a bathing suit, a pair of sandals, and a beach towel, you can set the app to display discounted sunscreen lotion after they make payment.

Request for Feedback from Customers

Requesting feedback from your customers regarding your products, services, and business, in general, is one of the guaranteed ways of showing them that they matter and you care about their needs and perception. This simple but powerful strategy will triple your chances of retaining them.

encourage feedbackUse interviews and surveys to achieve this objective. The length of the interview or survey is dependent on the amount of information that you want to get. Ask about your recent promotion and purchases to get a clear perspective of the shopping experience your online store is currently offering. Examples of ideal survey questions are:

  • Was the product delivered on time?
  • Did you like the packaging?
  • Were you satisfied with the shipping timeline?
  • How would you rate the quality of our customer care service?

Such specific questions will help you to know the true feelings of your customers as well as to pinpoint areas that need to be tweaked to boost the profitability and sustainability of your business in Singapore. You can also decide to offer incentives such as discounts to customers who take the survey but be vigilant not to violate the set App Store rules.

For instance, you can prompt a client to take a survey for a $20 discount on their next order of $100 or more. This kind of incentive will help you achieve two things – insight about your products and clients will spend more money.

Brand Yourself as an Authority in the Industry

As mentioned earlier, every business is trying to get as many customers as possible in Singapore by investing heavily in advanced websites and mobile apps. Branding yourself as an authority in the industry will help you win the trust and confidence of customers. As a result, they will consider your company the go-to brand whenever they need a product and even spend more money every time they visit the store.

However, establishing your brand as an authority cannot be achieved overnight. Here are wise nuggets that you can apply to get this goal.

  • Have a robust social media marketing strategy and engage with your followers at a personal level
  • Encourage lots of downloads from the app store, reviews, and ratings. This social proof will show potential customers who are yet to download the app that your brand is legit and delivers on its promises
  • Hire social influencers

Concisely, as a well-respected brand that is considered an authority in a particular industry, you can make a strategic decision to increases the prices and still record high sales if the price increase makes sense to the customers. Lots of great ratings, reviews, and tons of downloads will make this possible.

Bonus Tip

Master the art of sending out relevant push notifications to specific clients who have in the past shopped via your mobile app. You can also create notifications for new customers who just downloaded the app. Be careful not to send out too many notifications lest to annoy the users.

The Touch of Modern is a perfect example of an international brand that has perfected the art of using push notifications to increases their sales. 70% of purchases are made using mobile devices since their website is mobile friendly and two-thirds of mobile sales per month are from their intuitive applications. Notably, 57% of sales are madebym repeat customers.

How do they get this success?

Simple, they use push notifications to notify their customers about their daily discounts and offers as well as flash sales.

Rest assured that with the right mobile ecommerce strategy you could easily boost your conversion rate by more than 50% in less than three months.

Share with us your experience shopping online using a mobile app. Also, if you have a business mobile app, tell us how you manage to increase mobile spending. We look forward to hearing from you.

LinkedIn marketing

7 Ingenious Ways of Revamping Your LinkedIn Company Profile

By | Blog

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Gel nails first appeared in the U.S. in the early 1980s, Nail care
but were met with limited success. At the time, Nail gel polish
the manufacturers of gel lights and the gel itself had not joined forces, gel nail polish color set
not yet recognizing the need to precisely match the intensity of the light to the photoinitiators in the gel.Best gel nail polish
Nail techs and clients soon found out that ­using the wrong light or applying too much gel caused a burning sensation on the client’s fingertips.luxury nail gel
Additionally, education on gel application was limited, leaving nail techs in the dark about the product, and home-use ­systems were introduced around the same time, damaging the reputation of salon-use systems by ­association.Nail care
Nail gel

In light of the significant digital revolution in Singapore, social networking platform such as LinkedIn continues to gain traction, especially in the business world. They are replacing the old-school ways of connecting with customers by providing more communication options that are interactive and more effective in passing the message to the target audience.

According to a recent study, there are more than 1 million active LinkedIn business and individual profiles in Singapore. Based on this statistics, it is clear that LinkedIn is one of the most popular social networking platforms in the country. Unlike other platforms such as Facebook that is mainly used for marketing, you can use LinkedIn to hire experts in your niche as well as connect with potential customers.

However, to get the best results from LinkedIn, you need to make sure that your profile is expertly optimized. Here are 7 expert tips on how to revamp your Singapore LinkedIn company profile today.

Interact with Your Audience

The first thing that potential clients see when they land on your LinkedIn profile or page is the company’s description. Depending on the way you create it, they may decide to leave or contact your support team for more information about your brand. Net them by amplifying this section of your page by including text that highlights your company’s personality, goals, and objectives.

As you write the description, try to envision yourself as the consumer then focus on the specific attributes that set you apart from the competition. Uniqueness will not only help to stay ahead of the curve but also make it easy for search engines to understand what your business does to avoid any form of confusion.

Share Professional News Related to Your Niche

Notably, LinkedIn is ideal for showing industry expertise than all other platforms. Show the audience that you are fully conversant with the industry by sharing the professional news that is directly or linked to your niche. For example, if you are offering website design service in Singapore, consider sharing information about the latest website design trends and templates. You can also go an extra mile to discuss Google SEO strategies as well as things a business can do to ensure that Google does not penalize them for violating any of the latest Google algorithm updates.

Another excellent way of showing that you are a pro at what you do is converting press releases into engaging and easy to understand blog posts then publishing it on your profile. You can also share recent interviews with industry leaders to win prospects trust and confidence. LinkedIn is also ideal for announcing upcoming product launches.

All this kind of information will significantly boost your brand awareness efforts and give you a higher cutting edge in the market. Note that 80% of customers only purchase products or seek services from companies that they can trust and connect with emotionally. Content that shows that you are an expert in a particular field will motivate the readers to approach you for solutions whenever they have a problem.

Make Sure Your Content is Unique

When a new Google algorithm update is released, hundreds if not thousands of people write articles about it and publish it on their website. Even though scraping one article and re-publishing on your LinkedIn profile may seem like a good idea, DON’T DO IT. Otherwise, you will be penalized for copyright infringement.

The wise thing to do is spend time creating your content and use the various tools to be sure that its 100% unique before publishing it on your page. Keep your posts short and sweet instead of long and dry if you are to succeed in grasping the attention of the reader.

Capture Readers Attention Using Visuals

One of the main reasons why Instagram and Pinterest are successful in Singapore is because they are tailored to allow the audience to post visuals such as infographics, short videos, and GIFs, and images. The cliché statement that a picture is worth a thousand words still applies to LinkedIn.

Including images and other visuals in your Singapore company, the LinkedIn page will help capture the attention of the visitors. If they love the visuals and the content on the pages, there is a high chance that they will not only engage with the page but also share it with friends and colleagues. Such free marketing will boost your visibility online, direct more customers to your page and eventually to your main website.

Make Use of Keywords

The gap between the number of mobile searches and desktop searches continues to widen thanks to vast smartphone penetration in the country. A majority of Singaporeans who use LinkedIn use the platform’s mobile app to access it.

Including high-value keywords in all the content that you publish on the page will not only increase your rank on Google but also make the content easier to find. Note that hundreds of other companies also use the same platform, so you need to make sure that you use the best keywords.

Carry out extensive research using tools such as Google Analytics to know the ideal keywords to incorporate into your content. Include them in your company description, URL link, and external links to boost recognition. More importantly, make sure that the keywords flow with a sense of authority and expertise.

Post More Entertaining yet Informative Videos

Last year, 2017, LinkedIn introducing a video strategy that allows users to upload videos on their profiles using the mobile app. The idea behind this strategy is to enable them to create videos that highlight their expertise, professional work. The videos can also be used to demonstrate how a particular product works as well as respond to frequently asked questions.

More than 52% of customers in Singapore polled in a recent study confirmed to us that watching product description and Q&A videos influence their online purchase decisions. Therefore, posting such videos on your LinkedIn page will not only help you to connect with the target audience better but also increase the conversion rate.

Leverage LinkedIn Analytics

Sure, LinkedIn is not the fastest growing social network site, but it continues to redefine its process to provide it’s over 500 million users with the best experience. One feature that has proven to be helpful to companies that actively use the platform for marketing purposes is analytics.

Concisely, in this section of the site, you will get statistics that give a clear picture of the performance of every post you publish on the page. For example, you will be able to evaluate posts based on the likes, comments, and views they accrue over time.

LinkedIn AnalysisHaving this information at hand will help you to know the best content you should publish. You will also be able to anticipate the engagement levels to expect after publishing thereby ensuring that you efficiently use your time and the resources that the platform offers.

Final Thoughts

Having a LinkedIn page in Singapore for your business will help you harness the power of social networking and ensure that your business succeeds in all frontiers. Be sure to track the performance of the page regularly to know if they are specific areas that you need to tweak. More importantly, consider hiring us, MediaOne to assist you to come up with stellar content that is SEO optimized as well as run successful digital marketing campaigns on the LinkedIn and other similar platforms.

Develop Website Without Programming Knowledge

Can I Develop My Own Website Without Programming Knowledge?

By | Blog

In an era where the internet has become more accessible, every business and brand needs a website to capture the online traffic and maximize turnover. With or without coding skills, a site is an essential tool to have.

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Over the years, businesses have had to spend millions of Singapore dollars on coding experts to set up their sites. Most small businesses and individuals who are looking to have an online presence might not have such resources. With innovation, it has become possible for anyone with some very basic understanding to build their own highly competitive site with no coding knowledge at all.

WordPress

WordPress is a platform that allows anyone who would like to build their site to do so without any coding knowledge. A potential user would first have to sign up for a WordPress account. You would then choose from a multitude of themes that are available on the platform depending on how you would like your site to look.

Once you have selected your preferred theme, you can use the drag-drop and layman explanation to customize the theme by changing colors and altering the layout to match the design of your website.

Most of the WordPress themes especially those from the premium class come with manuals and directional charts that make it easier for you to know where to go to change certain features and functionalities. You can also add plugins to the theme to add functionality to the website like calculators or social media share buttons.

Blogger

Another fantastic option that will help you build your website from scratch without any coding knowledge is Blogger which is a subsidiary of Google. Blogger is free to use and can help you get your website going in less than 10 minutes.

However, for the case of Blogger, the layouts and templates available are tailored precisely for blogs which can impede people and businesses that would like websites that can achieve different goals.

If the purpose of the website is to blog, then you will find this platform very useful. All you need to do is sign-up for a new account with Google and use your new account to sign in to Blogger. Click on “New Blog” and choose a unique name for the blog that you are looking to start.

Once you have settled on the name, the next step is to choose your preferred template and click on the icon “Create Blog.” In those simple steps, you have a new website with Blogger.

Even though the platform is surprisingly simple to use, it is severely limited and can inhibit your online success.

What You See is What You Get Site Builders

If you find that using WordPress is still technical for you, there are other website builders that you can use that are simpler and more straightforward. They use a more understandable coding language, and the layout is much easier to use.

Flavors.me

Even though this platform is not very SEO friendly, it is perfect for building personal and business websites that are user-friendly with a professional look. With a little effort, you can work your way to the first pages of Google. It is easy to use and comes with a free and premium version depending on your preference.

Sidengo

Another very reliable website builder that you can use with no knowledge of coding is Sidengo. It is an ideal builder for all types of sites and extends features and functionalities of the site with a professional and attractive interface. It is relatively easy to use and recommended for any web designer that is just starting out.

Gel nails first appeared in the U.S. in the early 1980s, Gel polish
but were met with limited success. At the time, Nail polish
the manufacturers of gel lights and the gel itself had not joined forces, Nail care
not yet recognizing the need to precisely match the intensity of the light to the photoinitiators in the gel.gel nail art
Nail techs and clients soon found out that ­using the wrong light or applying too much gel caused a burning sensation on the client’s fingertips.Nail care
Additionally, education on gel application was limited, leaving nail techs in the dark about the product, and home-use ­systems were introduced around the same time, damaging the reputation of salon-use systems by ­association. gel nail polish color set
By the end of the ‘80s, many companies had pulled their gel products from the market.
Nail gel

Your lack of coding know-how should not stop you from developing your website and launching it. With a little bit of research and the help of these website builders, your dream of becoming a webmaster will quickly become a reality.